Performance Marketing Specialist

Forbes Vietnam community engagements: Create and execute branding and acquisition strategies for the Forbes Vietnam community to strengthen the community's identity, attract more members, and increase lifetime value (LTV).

• Ticket Sales Boost: Conceptualize and execute marketing initiatives to maximize ticket sales for our events, leveraging digital platforms, strategic advertising, and compelling promotions..
• Subscriber Base Growth: Contribute and implement plan to increase the numberticket buyers and subscribers for our magazine through targeted marketing campaigns across various channels.
• B2B Marketing Support: Collaborate with the B2B marketing team to develop and execute campaigns aimed at attracting potential clients and generating leads.
• Landing Page Optimization: Optimize landing pages to maximize conversion rates for subscription sign-ups and event ticket purchases.
• Email Marketing: Manage and optimize email marketing campaigns to nurture leads, engage subscribers, and drive conversions.
• Performance Analysis: Track and analyze campaign performance data, providing insights and recommendations to enhance marketing strategies and tactics.
• New Channel Exploration: Stay updated on emerging marketing channels and technologies to identify new opportunities for subscriber and ticket sales growth.
• Collaboration: Work closely with cross-functional teams to ensure consistent messaging, design, and branding across all marketing initiatives.
• Budget Management: Manage marketing budgets effectively, allocating resources to high-performing campaigns and optimizing return on investment.
• Reporting and Communication: Generate regular reports on campaign performance and present findings to key stakeholders.