Marketing Communication

Social Media:

• Develop and execute comprehensive social media strategies to enhance brand visibility, engagement, and views across social media channels
• Create and implement shareable content for social media across various platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok) to align with business goals
• Create engaging video content tailored for TikTok, Reel that aligns with brand objectives and target audience
• Track brand mentions, sentiment analysis, including content strategy, engagement metrics, and audience demographics. and key industry conversations across relevant platforms.
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
• Stay informed about industry trends, competitor activities, and emerging social media platforms to keep our strategies ahead of the curve

Social Media Ads:

• Plan, execute, and optimize paid social media advertising campaigns
• Monitor ad performance, adjust budgets, and target audience segments for maximum effectiveness
• Provide insights and recommendations based on data analysis to optimize future strategies and maximize ROI
• Provide complete performance reporting and analysis daily/weekly and take relevant action on insights gained to inform social media strategy and campaigns

Communication:

• Develop and implement a public relations strategy to support the company’s marketing and external branding goals through earned media
• Plan, execute and edit PR articles, press releases, reports.
• Work directly with the Agency to manage & operate campaigns as assigned by direct management. Maintain and develop media relationships (reporters, journalists, agencies...)

Cross-functional Collaboration:

• Work with cross-functional regional and local teams to deliver campaigns and timelines
• Work with content and design team to plan and ability to make things happen quickly with teams.
• And other tasks as assigned by Line Manager

• At least 3 years of experience in scale of social marketing projects within the high-tech, fintech industry
• Previous work experience managing social media platforms and content creation is preferred.
• Proficiency in social media management tools (e.g., Emplifi, Talkwalker, Facebook Ads Manager) and Google Workspace for data analysis and reporting
• Analytical and structured thinker, capable of deriving actionable key insights and problem solve efficiently
• Excellent project management skills and attention to detail
• Strong grasp of numbers and proficient in Microsoft Excel
• Excellent communication and presentation skills, both written and verbal.
• Basic knowledge of financial industry and product development (Stock, Crypto, FX)

• Attractive packages (20 million – 25 million VND)
• Working time: 09:00 - 18:00 (Mon-Fri)
• Performance Bonus (Monthly, Quaterly, Yearly)
• 12 Annual Leaves & Insurances
• All Ideas are appreciated - No barriers - No limitations