Digital Marketing Analysts

Mô tả Công việc
Set up a tracking mechanism (e.g. event and conversion tracking) on the website and other digital assets such as mobile apps
Conduct competitor analysis and study market trends to develop digital marketing strategies to achieve specific business objectives
Test, measure, analyze, and optimize the performance of search, social, content to display across conversion funnels to boost customer engagement and conversions, lower cost of customer acquisition, and increase customer life-time value (LTV)
Set up dashboards and develop models for data presentation to head of departments and suggest recommendations for business performance improvement
Work closely with in-house teams and maintain client relationships through scheduling regularly meetings to go through reports and provide actionable insights

Yêu Cầu Công Việc
Bachelor's degree in marketing or a related field.
At least 3 years of experience in a similar position
Experience with analytical and reporting tools.
Deep knowledge of digital marketing across social, display, and programmatic platforms.
Strong analytical and strategic thinking skills.
Ability to make data-driven decisions.
Excellent interpersonal and collaboration skills.
Strong communication and presentation skills.

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