Brand Leader

Tính chất công việc

Full-time

Vị trí/chức vụ

Trưởng nhóm/Trưởng phòng

Yêu cầu bằng cấp (tối thiểu)

Trung cấp - Nghề

Yêu cầu kinh nghiệm

Trên 1 năm

Ngày đăng tuyển

12/09/2024

Số lượng tuyển

Không giới hạn

Yêu cầu ngôn ngữ

Không

Yêu cầu độ tuổi

Không

Yêu cầu giới tính

N/A

Ngành nghề

Truyền Thông/PR/Quảng Cáo , Marketing

Kĩ năng

Quản Trị Thương Hiệu (Branding) , Digital Marketing

Địa điểm làm việc

- Tòa nhà FPT, lô L29B-31B-33B, Đường Tân Thuận, KCX Tân Thuận, Quận 7, Tp.HCM.

Mô tả công việc

Analyze brand positioning and consumer insights.
Develop a comprehensive brand strategy that aligns with the company’s overall goals and objectives.
Planned, executed, and optimized integrated marketing campaigns to increase brand awareness and drive lead generation.
Lead creative development to motivate the target audience to “take action".
Collaborate with sales and business development teams to ensure marketing efforts support lead generation and sales goals.
Executing brand strategies to establish and strengthen our company’s presence in the OTT platform market.
Monitor campaign performance, analyze, and make data-driven adjustments to improve results.
Create and curate high-quality content.
Oversee the company’s digital presence, including the website, social media channels, and other online platforms.

Conduct market studies and identify opportunities by being a diligent marketing brand specialist.
Undertake brand reputation projects and figure out the brand positioning.
Design brand communication strategies along with the Marketing Director and use the right media to communicate them.
Adhere to established budgets, estimates, and performance indicators.
Measure success and produce reports on how a campaign did, keeping in mind KPIs and ROIs.
Devise further growth strategies, and implement them from a brand innovation manager’s point of view.
Bachelor’s degree in business, marketing, or related fields.
Prior work experience as a brand manager, or experience in assistant brand manager roles.
Up-to-date with new marketing trends and basic brand manager tasks.
Excellent command of the English language along with written and verbal skills.
Compelling research and analytical skills.

The annual compensation package is commensurate with capabilities (13 months’ salary, vacation, Annual total income exceeds 300M, etc.).
The work environment is dynamic and professional, offering ample opportunities for advancement.
All necessary equipment is provided to support the job.
The company culture is diverse and rich, featuring appreciation events, support for the well-being of employees and their families, teambuilding, cultural festivals, and various clubs.
Full coverage under current labor laws is provided (social insurance, health insurance, unemployment insurance, and leave days).
Regular health check-ups, annual summer vacations, and specialized health insurance through FPT Care are included.
Frequent professional development training is available, along with special discounts on FPT Play services.

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