Senior Graphic Design

1. Research and Analysis:

• Plan and execute market research to understand industry trends, competitors, and the preferences of the target audience.
• Analyse consumer research data to collaboratively shape brand strategy.
• Present research findings and conduct internal training to ensure all team members are aligned with the research content and proposed strategies.
• Prepare reports and content for direct presentations to clients.

2. Brand Design and Development:

• Develop and maintain brand identity, including logos, colour schemes, typography, and other design elements.
• Design marketing materials, including printed documents, advertisements, packaging, websites, and digital content.
• Develop low-complexity design templates and provide internal training and guidance.
• Ensure all designs align with the brand strategy and marketing messages.

3. Project Management:

• Plan and manage the timelines of design projects, ensuring timely completion within budget.
• Monitor and adjust designs based on feedback from clients and stakeholders.
  

1. Experience:

• Minimum of 5 years’ experience in brand design or graphic design.
• Experience in market research and analysis of trends and consumer preferences.

2. Knowledge:

• Strong understanding of design principles, market trends, and design tools such as Adobe Creative Suite, Figma, etc.
• Familiarity with various design philosophies is an advantage.

3. Skills:

• Strong analytical and creative thinking skills.
• Excellent communication and presentation skills, with the ability to convey ideas clearly.
• Skills in training and mentoring internal teams.
• Proficient in English, with experience working with international teams being a plus.

4. Attributes:

• Team-oriented with leadership capabilities.
• Attention to detail and ability to work under pressure.