Happiness Saigon

Description As Happiness Saigon’ traffic manager you act as the bridge between the account and creative departments. You are essential to orchestrate the most efficient flow for the output of the creative departments of the agency, based on the planning that has been made by the account department. In addition, your responsibility will consist of: Weekly Creative planning overview preparation & le ...

Attend strategy meetings for new business Meet with creative team to check the status of current projects and assign new projects Lead brainstorming sessions with creative teams to develop ad campaigns based on client’s needs

Generating creative ideas for different advertising media (activation, digital, print and TVC) Reviewing creative briefs with brand guidelines and working with team to develop initial concepts, creative headlines, clear body copy, and compelling calls-to-action Writing for a variety of mediums and audiences: digital, print, video, sales brochures, sales sheets, POP, direct mail, landing pages, ema ...

The Account Director leads a client account (or set of accounts), ensures they are profitable and growing. He/ she takes responsibilities for the delivery of quality creative works that meet the client’s needs and address their business problems. An Account Director manages his/ her own team, and relies on their ability to lead and inspire others inside and outside the agency. Some will regularly ...

Engaged with all levels of a project.

The Account Manager is the link between the client and the entire agency team. Along with their team the account manager acts as both the salesperson for the agency and as the client’s representative within the agency.

Engaged with all levels of a project. Contact with both the client and the internal project team. Participate during all phases of the project management process

Attend briefing meetings and work with Account Manager or Account Lead to formalize and articulate briefs back to clients and onwards to relevant suppliers Take responsibility for campaign execution, such as TVC, KV, POS, digital assets… Monitor progress of projects against agreed timelines and provide measurement and reporting information

Developing ideas and pinpointing business problemsAnalyzing and interpreting a variety of informationCommissioning external qualitative and quantitative researchKeeping up-to-date with cultural/social trends and customers’ views and attitudesUndertaking qualitative research activitiesMaking presentations to clients and agency staffEvaluating campaign effectivenessAnalyzing sales da ...

Taking a lead in clients’ marketing and advertising strategiesLeading a team to provide the utmost level of client serviceLiaising with clients at a senior level on a day-to-day basisPromoting the expansion of business with existing clientsWorking with other senior managers to generate new accountsCompleting projects to a specific schedule and within an agreed budgetUsing your skills to push clien ...

Creating a portfolio of client accounts and monitoring the ongoing activities related to themManaging, reviewing progress and delivering the client’s advertisement projectsConducting meetings with the clients as well as informing them about the current work status of their projectsEstablishing relationships with new clients and maintaining and nurturing business relationships with existing clients ...

Weekly Creative planning overview preparation & leading of the weekly Creative planning status with account teams, and managementAttend Account statuses to understand certain jobs from the process from briefing to deadlineMaintain planning and follow up with Creatives to ensure correct bookingsEvaluate time spends on jobs to ensure profitabilityBenchmark and quality check briefings and debriefings ...

Responsible for taking a client’s advertising brief by working with account team and generating original creative ideas that grab the attention of the target audience.