Social Media Specialist

Social Media Growth & Engagement:

• Develop and execute comprehensive social media strategies to enhance brand visibility, engagement, and views across social media channels
• Create and implement social media campaigns across various platforms (Facebook, TikTok, X, LinkedIn, etc.) to align with business goals
• Provide insights and recommendations based on data analysis to optimize future strategies and maximize ROI
• Implement strategies to grow and diversify the online community
• Plan, execute, and optimize paid social media advertising campaigns
• Monitor ad performance, adjust budgets, and target audience segments for maximum effectiveness
• Stay informed about industry trends, competitor activities, and emerging social media platforms to keep our strategies ahead of the curve

Cross-functional Collaboration:

• Work with cross-functional regional and local teams to deliver campaigns and timelines
• Work with content and design team to plan and ability to make things happen quickly with teams.
• And other tasks as assigned by Line Manager

• At least 2 years of experience in scale of digital marketing projects
• Prioritize in stock, crypto, fintech industry
• Previous work experience managing social media platforms and content creation is preferred.
• Strong time management skills; ability to thrive in a fast-paced environment, and to manage multiple, competing priorities simultaneously
• Strong analytical skills; bias toward decision making based on data, and high proficiency with Excel and using it to configure, analyze, and present data
• Superior verbal and written communication skills with extreme attention to detail
• Basic knowledge of financial industry and product development (Stock, Crypto, FX)
• Ability to work under pressure