SEO Copywriter

Job Summary
We are looking for a detail-oriented and creative SEO Copywriter, who will be responsible for building the foundational knowledge base for both customers and internal stakeholders, while setting the stage for the future success of the SEO team.

By developing long-form articles, landing pages, and micro-copy tailored for our supplement portfolio, you will help drive qualified traffic and leads, enhance our brand authority, and support customers on their wellness journey.

Essential Roles and Responsibilities
If you live and breathe keyword research, write SEO content, and geek out over analytics dashboards, this is your arena.

• Build the content engine that drives qualified organic traffic and subscription revenue for our supplement portfolio.
• Partner with our Marketing Operations (Men's & Women's) teams to publish clinically sound, conversion-oriented copy in flawless English.
• Own the end-to-end SEO content workflow — from ideation and brief to on-page optimization, launch, and post-publish CRO testing.

Essential Requirements:

• Experience: ≥ 2 years writing SEO copy for health, wellness, or medical brands with demonstrable ranking wins.
• English Proficiency: IELTS 6.5 + / TOEFL iBT 90 + (or equivalent). Clear, concise, and persuasive writing is a must.
• Tool Stack: Ahrefs or SEMrush, WordPress (or similar CMS), Grammarly or Hemingway.
• Data-driven mindset, exceptional research skills, and laser-sharp attention to detail.

Nice to have:

• Tool Stack: Google Search Console, basic HTML, GA4, SurferSEO or Frase
• Solid grasp of E-E-A-T, YMYL requirements, and FDA/FTC content compliance.
• Bonus points for short-form scriptwriting, CRO knowledge, or experience collaborating with medical reviewers.