Marketing Executive (QL 26568) [Phú Nhuận HCM]

【Job Summary】
- Provide effective support to Marketing Manager in order to deliver good results to the business.

【Job description】
1. Coordinating and supervising all ATL, PR activities to deliver brand KPIs:
- Supervising external agencies to ensure the flawless execution of ATL marketing & PR activities of assigned brands.
- Communicating with cross functional teams to implement these ATL marketing & PR activities smoothly.
- Analyzing the effectiveness & efficiency of designated marketing activities.
- Making report and recommendations for better improvements continuously.
2. New product development:
- Coordinating with internal teams and external partners from generating and refining idea to new product development steps and sales release.
- Preparing the required documents of the launch/relaunch of products under global and local brands for Sales Team.
- Continuously tracking the launching/relaunching progress to customize channel, regional sales requirement to date.
- Making post-launch evaluation and recommendations for further growth.
3. Budget management:
- Rigorously checking the Advertising enpense with agencies to ensure the spending is within budget limitation.
- Monthly updating actual cost of this month and planning the estimated cost allocated for coming months.
4. Others
- Keeping track of competitors' performance for benchmarking and taking action frequently.
- Regularly visiting market to enhance understanding and update of market & competitor context.
- Follow process, form as regulated in FSSC 22000 & ISO 9001:2015
- Provide ad-hoc assistance when required

- Graduated from the University
- At least 2 years of experience in Brand marketing, especially in Digital MKT, EC, PR activities.
- Good communication in English (Upper-Intermediate level)
- Good in Japanese (From LJPT N2)
- Experience working in FMCG companies, the FMCG industry
- Have directly led both product development and consumer campaigns
- No job hopper ( 2 years/company)
-Experience:
・Implementing ATL & BTL marketing activities.
・Executing PR activities (online news articles, features, podcasting, press conferences, etc.).
・Launching/re-launching new products or new packaging.
・Implementing consumer promotion programs.