Key Account Executive - Modern Trade

Key Responsibilities:

1. Customer Management:

Effectively assist the Key Account Manager in:

• establishing and maintaining good relationships with modern trade customers.
• identifying customer insights for business development
• working with the designated customers on sales volume, promotions, and category management.
• conducting field checks and reports.

2. Account planning:

Effectively assist the Key Account Manager in:

• customer strategy and execution to meet business objectives and channel strategies.
• new listings, relaunches, innovation, and assortment management.
• Sales forecasts, collaboration with the Demand and Planning team for S&OP, and ensuring that items are adequately supplied to customers.
• working closely with the Brand Marketing team, Trade Marketing team, and Operations team to effectively deploy promotions and activities, as well as monitoring and evaluating the results.

3. Others:

• Accountable for delivering accurate and timely reports on a daily, weekly, and monthly basis.
• Responsible for monitoring competitors, market intelligence, trade promotion, activities, and other reimbursements.
• Others requested by the line manager.

The ideal candidate will have:

• Bachelor’s Degree in Business Administration, Business, or related fields
• Minimum 1 year of practical experience in Modern Trade Planning, Sales Data Analysis, or Trade Marketing (preferably in FMCG)
• Intermediate proficiency in English
• Proficiency in Microsoft Office (Excel, PowerPoint)
• Excellent communication, problem-solving, and presentation skills
• Strong data analysis skills
• Sales- and commercially-oriented mindset