International Business & PR Specialist

Build brand image in international markets :

- Negotiate and manage collaborations with stylists, agencies, and celebrity management teams (A+, S tiers) for paid or gifting campaigns.

- Work with luxury KOLs/KOCs in target markets for PR or affiliate activities.

Set up and manage online business operations on global platforms :

- Collaborate with buyers and international high-end fashion retail platforms.

- Register and manage official stores on global platforms (E-commerce/Social E-commerce).

- Handle operational issues during store management.

Coordinate international logistics and payment processes :

- Develop and manage cross-border logistics solutions and international payment methods, optimizing costs.

- Oversee product shipping, fittings, customs, and international procedures.

Planning, cross-functional coordination, and reporting :

- Develop an Overseas PR Plan aligned with the overall Marketing Plan.

- Participate in brainstorming sessions with the Marketing Department, providing insights from your area of expertise.

- Assist in organizing multi-channel communication campaigns and fashion events.

- Prepare and submit regular reports to the PR Lead on work progress and results."

Education : University/College degree

Major Business : Administration / Marketing / International Business / International Trade & Logistics / International Economics / ...

Experience : Not required to have 100% relevant experience. 1–2 years of experience in a similar or related position is preferred.

Languages : English / Chinese

Mindset & Skills :

- Strong international communication skills (both written and spoken).

- Branding mindset, understanding of luxury brand positioning.

- Negotiation and relationship management skills.

- Analytical skills with the ability to prepare clear and accurate reports.

- Teamwork and collaboration skills are highly valued."

Preferred :

- Experience or knowledge in high-end fashion/luxury brands.

- Good fashion sense, trend awareness.

- Born in or after 1997."