Trade Marketing Specialist

I. Job Purpose:

• Support Brand Experience Supervisor to implement Trade Marketing plans to drive customers count and sales through various marketing tools including offline communication, promotional campaigns, activations, e-voucher, events and partnership campaigns and make Circle K to be the most preferred CVS destination in consumers’ mind

II. Job Accountabilities:

• Proactively collaborate with related teams to create in-store POSM (excluding LCD, audio advertisements, and WIFI marketing). These materials will be focused on monthly and ad-hoc promotions, thematic campaigns, and any other assigned communication requirement
• Support BX Supervisor to oversee in-store POSM
• Support to manage the sales of CK E-vouchers
• Support to implement and reporting on thematic, seasonal, monthly, partnership, spontaneous promotions and other ad-hoc promotions
• Constantly do store visits and provide monthly report of marketing activities of competitors for initiatives
• Other tasks are as assigned by Line Manager
• Regularly enhance offline communication both inside and outside the stores to improve effectiveness and generate advertising income with proper POSM POG
• Manage & ensure the high-quality finishing of POSM with on time delivery to stores by campaign
• Manage suppliers (printing, production, activation….) to provide the best quality of service and cost

• Bachelor’s in marketing/ advertising/ business or related field preferred
• Minimum 2years of experience in marketing
• Goodin spoken and written Vietnamese and English
• Able to work independently as well as in a team
• Sales driven and good problem- solving skill
• Possess a high level of responsibility, integrity, and commitment
• Good interpersonal skill, attention to details, discipline, sense of urgency, flexible, resourceful with can do and positive working attitude
• Must be computer literate in Word, Power Point and Excel