Brand Marketing Specialist

Mức lương: Thỏa thuận
Địa điểm: Hồ Chí Minh
Kinh nghiệm: 3 - 4 năm
Bằng cấp: Đại Học trở lên

Hạn nộp hồ sơ: 20/08/2026 (Còn 29 ngày)

Công Ty Cổ Phần BT International

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Thông tin
Việc làm

Thời gian làm việc:

Từ Thứ 2 đến Thứ 6 (08:00 - 17:30), Thứ 7 (08:00 - 12:00)

Địa điểm làm việc:

Hồ Chí Minh

149C, Trương Định, phường 9, Quận 3, TP, Hồ Chí Minh

(Trước sáp nhập: Quận 3, Hồ Chí Minh | Sau sáp nhập: Nhiêu Lộc, Hồ Chí Minh)

CV CỦA BẠN CÓ PHÙ HỢP VỚI VIỆC LÀM NÀY?

Chi Tiết Công Việc

Mô tả công việc:

1. Brand Strategy & Manufacturing Storytelling
Develop compelling brand content that showcases factory processes, craftsmanship, and engineering excellence (e.g. “Behind the Scenes”, factory tours, production stories).
Highlight quality standards, certifications, innovation, and manufacturing capabilities to build trust and reinforce brand authority.
Build clear and consistent brand messaging that communicates the quality, craftsmanship, and manufacturing standards behind “Made in [Location]”.
2. Product Marketing & Launch Management
Translate technical specifications into clear, market-friendly messaging in collaboration with R& and Engineering teams.
Plan and execute product launches, emphasizing key features, benefits, and use cases for commercial and selected residential markets.
3. Social, Content & Visual Management
Own brand presence across social media channels and content platforms.
Plan content calendars and oversee production of visual and written assets, including factory photoshoots and videos.
Ensure consistency in brand voice, tone, and visual identity.
4. Digital Marketing & Website Ownership
Manage digital marketing activities (organic and paid) to support brand awareness and demand generation.
Own and maintain brand websites, ensuring updated content, strong messaging, and user experience.
Monitor digital performance and optimize based on data insights.
5. B2B Support & Trade Show Management
Support distributors and sales teams with brand assets, marketing toolkits, and product communication materials.
Plan and manage brand presence at key industry exhibitions and trade shows to showcase factory capabilities and innovations.
6. Reporting, Performance & Budget Management
Manage approved marketing budgets and track campaign performance and ROI.
Prepare regular reports (weekly, monthly, quarterly, annual) with actionable insights and recommendations.
7. Cross-Functional Collaboration & Other Duties
Collaborate closely with Sales, Engineering, Operations, and external partners to ensure brand alignment.
Perform other marketing-related tasks as assigned by the CEO.

Yêu cầu công việc:

Bachelor’s degree in Marketing, Business, or related field.
3+ years of experience in marketing, preferably in manufacturing or hospitality industry.
Ability to translate technical details into compelling marketing content.
Experience with trade shows, digital marketing, and visual content production.
English both speaking and writing fluency

Quyền lợi được hưởng:

Salary: Negotiable based on capability/experience
Work Environment: Opportunity to work in a youthful, dynamic environment with on-the-job skill training
Professional Growth: Learn from experience and enhance professional qualifications
Benefits: Full benefits in accordance with labor laws and company regulations
Salary Review: Annual salary performance review

Ngành nghề:

Quảng Cáo - Sáng Tạo, Trade - Brand - Product Marketing, Digital Marketing

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