Assistant Brand Manager

- Assist in the development of the Brand Marketing Plan by developing an understanding of the drivers of brand growth and brand health and identifying key issues and opportunities;

- Lead innovation/ activation projects deployment and the integrated activity schedule to ensure consistency with Brand Key Vision and Brand Vision Plan including communication strategy;

- Monitor and evaluate brand performance to recommend, and execute appropriate ways to increase brand equity;

- Identify solutions and make recommendations to improve effectiveness based on performance monitor;

- Work closely with agencies (Advertising, Market Research, PR, etc.) to execute flawless brand experiences across touch points;

- Deliver specific brand projects as per brand plan, eg. co-branding with a major retailer;

- Monitor budget spend and provide timely communication to relevant stakeholders on overspend/ cash availability;

- Partner with different functions (Customer Development, Supply Chain & Finance) for on-going projects, competitors, budget phasing, media plan tracking.

- Bachelor’s Degree with Marketing Background is an advantage;

- At least 3 years in Brand Marketing, Trade Marketing, Market Research in international companies;

- Strong business mindset, analytical power and good communication skills;

- Passion for growth and strong time management skills to work in a changeable environment, ability to manage workload and multiple projects;

- Open-minded, innovative and result-oriented;

- Fluent in English speaking and writing.