Middle Brand Marketing Executive

• Plan and execute brand marketing activities across various channels, including digital marketing, social media, PR, and content marketing, to increase brand awareness and engagement.
• Support the development and implementation of brand marketing plans in alignment with the company's marketing objectives.
• Ensure consistent brand messaging and visual identity across marketing channels and communication materials.
• Conduct market research and monitor competitor activities and industry trends to identify relevant insights and marketing opportunities.
• Track and analyze the performance of brand marketing campaigns, prepare reports, and suggest improvements based on results.
• Coordinate with internal teams and external partners to execute marketing campaigns and ensure timely delivery of marketing materials.
• Work closely with cross-functional teams, including creative, product, and sales, to ensure alignment across marketing initiatives.
• Monitor and manage campaign budgets and resources to ensure efficient execution.

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in Branding, Brand Marketing, PR, or Digital Marketing, preferably with a background in content creation or social media management.
• Experience in planning and executing brand marketing campaigns across multiple channels.
• Good understanding of marketing methods and tools, including social media platforms, content management systems, and analytics tools.
• Ability to analyze campaign performance and customer insights to support marketing optimization.
• Strong content creation, communication, and storytelling skills, with an eye for detail and brand consistency.
• Good project management and coordination skills, with the ability to manage multiple tasks and work with different teams.
• Proactive, creative, and adaptable, with the ability to keep up with new marketing trends.

Nice to Have

• Experience in developing brand positioning, messaging, or brand marketing strategies.
• Experience in managing marketing budgets and evaluating campaign effectiveness.
• Understanding of consumer insights, market research, and competitor analysis.
• Experience in independently managing brand marketing projects from planning to execution.