Field Marketing Executive (Based In Hcmc) - Chuyên Viên Truyền Thông Khu Vực

JOB SUMMARY

The Field Marketing Executive takes care the execution and admin process of marketing plans to drive revenue, increase market share, and enhance brand awareness. This role executes in implementing marketing programs at the property and market level, ensuring alignment with business goals. The Executive works closely with the Field Marketing Manager, Country Director of Marketing (DOM) to activate campaigns, submit materials to channels and merchandises, optimize digital marketing efforts, and support local hotel teams in executing marketing and PR initiatives to a market (or cluster) of properties with some regional proximity. This role focuses on campaign activation - execution, manage and performance tracking, and administrative processes to ensure smooth marketing operation; coordinate marketing strategy across hotels consistent with Portfolio and Continent strategy.