Việc làm Digital Marketing Specialist - Paid Media - Wall Street English

Digital Marketing Specialist - Paid Media

  • salary Mức lương: 16 - 20 triệu VNĐ
  • date Hạn nộp: (Đã hết hạn)
  • place Địa điểm: Hồ Chí Minh
Công Ty TNHH Wall Street English
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Thông Tin Chung

Loại hình:
Toàn thời gian
Vị trí/chức vụ:
Nhân Viên/Chuyên Viên
Yêu cầu bằng cấp:
Trung cấp - Nghề
Ngày đăng tuyển:
20/11/2024
Yêu cầu kinh nghiệm:
Không yêu cầu
Yêu cầu ngôn ngữ:
Tiếng Anh
Ngành nghề:
Marketing/PR/Quảng Cáo
Địa điểm làm việc:
Hồ Chí Minh
21 Lê Quý Đôn, Phường Võ Thị Sáu, Quận 3, TPHCM
1. 21 Lê Quý Đôn, Phường Võ Thị Sáu, Quận 3, TPHCM

Chi Tiết Công Việc

Mô tả công việc:

Campaign Planning:

  • Develop paid social media campaigns aligned with marketing goals.
  • Conduct market research to identify target audiences and trends.
  • Set objectives, budgets, and timelines for each campaign.

Ad Creation & Management:

  • Collaborate with content and design teams to produce engaging ad creatives (Facebook, Instagram, TikTok, Zalo, etc.).
  • Write compelling ad copy tailored to target audiences.
  • Manage and optimize ad campaigns on platforms like Facebook Ads Manager, Twitter Ads.
  • Ensure precise targeting and strong click-through rates (CTR).
  • Align persona targeting with the broader digital marketing strategy.

Audience Targeting & Segmentation:

  • Define and segment audiences based on demographics, interests, and behaviors.
  • Leverage data to refine targeting strategies and boost campaign performance.

Budget Management:

  • Monitor daily spend to maintain KPIs across acquisition channels.
  • Allocate resources effectively to maximize ROI.

Performance Analysis & Optimization:

  • Regularly analyze key metrics (CTR, CPC, ROAS) to assess and optimize campaign effectiveness.
  • Implement A/B testing to fine-tune creatives, targeting, and placements.
  • Use data to make informed adjustments for better results.

Funnel & Lead Management:

  • Report weekly on paid social performance vs. business KPIs.
  • Collaborate with Marketing, Community, and TMK teams to improve lead acquisition, conversion, and follow-up processes.

Yêu cầu công việc:

  • 100% salary during 2 months of probation, helping you feel secure when starting a new job.
  • Full health insurance (HI) and social insurance (SI) payment according to the salary after 2 months of probation.
  • International health care package from the first day of work;
  • Opportunity to study English for free at Wall Street English (WSE);
  • 15 days of annual leave, helping you have time to rest and recharge.
  • Support for laptops and parking for employees, creating favorable conditions for work.
  • Dynamic, youthful and comfortable working environment, encouraging creativity and innovation.
  • Opportunities for future promotion, helping you develop your career sustainably.

Quyền lợi được hưởng:

  • Bachelor's degree in marketing, advertising, or a related field (preferred).
  • Proven experience in managing paid social media advertising campaigns.
  • Familiarity with social media advertising platforms (e.g., Facebook Ads Manager, Tiktok Ads, Zalo Ads, Twitter Ads).
  • Proficiency in using analytics tools and platforms (e.g., Google Analytics).
  • Strong analytical skills and the ability to interpret data.
  • Excellent written and verbal communication skills.
  • Detail-oriented and highly organized.
  • Ability to work independently and as part of a team.
  • Adept at multitasking and meeting deadlines.
  • Knowledge of SEO and SEM is a big plus.

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