Performance Marketing Executive

VPĐD Doo Holding Group Limited Tại Thành phố Hồ Chí Minh

Hết hạn trong 25 ngày nữa
Mức lương 16 - 22 triệu VNĐ

Chia sẻ

Tính chất công việc

Full-time

Vị trí/chức vụ

Nhân viên/Chuyên viên

Yêu cầu bằng cấp (tối thiểu)

Đại Học

Yêu cầu kinh nghiệm

Không yêu cầu

Ngày đăng tuyển

07/12/2024

Yêu cầu giới tính

N/A

Ngành nghề

Truyền Thông/PR/Quảng Cáo , Marketing

Kỹ năng

Truyền Thông/Báo Chí , Digital Marketing , Google Ads(AdWords)

Địa điểm làm việc

- Hồ Chí Minh

Việc làm Hồ Chí Minh

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Mô tả công việc

Job Description:
As a Performance Marketing Executive, you will be responsible for developing, managing, and optimizing digital marketing campaigns. Your expertise in WordPress and performance marketing will be key to creating high-converting landing pages, analyzing data, and implementing solutions that drive measurable business growth. Knowledge of HTML, CSS, JavaScript, and additional programming languages is an advantage, enhancing your ability to troubleshoot, customize, and optimize the marketing tech stack.
Key Responsibilities:
- Plan, execute, and optimize PPC and media ad campaigns across platforms, including Google Ads, Facebook Ads, and other digital media channels.
- Utilize WordPress to create and maintain high-performance landing pages aligned with marketing objectives.
- Collaborate with content, design, and product teams to build compelling web pages and user flows that maximize conversions.
- Monitor and analyze campaign performance metrics, generating insights and data-driven optimizations to improve ROI.
- Set up tracking through tools like Google Analytics, Google Tag Manager, and platform-specific pixels for effective conversion tracking.
- Conduct A/B and multivariate testing to enhance ad performance and user engagement.
- Regularly report on key performance metrics (e.g., CTR, CPA, CPC) and provide actionable insights to stakeholders.
- Stay informed on digital marketing trends, industry best practices, and emerging ad technologies.

Yêu cầu công việc

Qualifications:
- Bachelor's degree in marketing, Web Development, or a related field (or equivalent experience).
- Proven experience in digital marketing and ad management with a strong portfolio of successful campaigns.
- Advanced skills in WordPress, including building and customizing landing pages for marketing campaigns.
- Proficiency in HTML, CSS, and JavaScript; experience with other programming languages is a plus.
- Strong analytical skills with experience in Google Analytics, Google Tag Manager, and other tracking tools.
- Experience with A/B testing and data analysis to drive optimizations.
- Ability to manage multiple campaigns and projects in a fast-paced environment.
- Excellent communication skills and team collaboration.
- Fluent in English
Preferred Skills (Advantage):
- Knowledge of SEO and content marketing strategies.
- Familiarity with additional marketing automation tools (HubSpot, Marketo).
- UX/UI design knowledge to enhance user engagement.
- Google Ads, Facebook Blueprint, or other digital marketing certifications.