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Lead Digital Marketing And Social Media

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    Tính chất công việc

    Full-time

    Vị trí/chức vụ

    Nhân Viên/Chuyên Viên

    Ngày đăng tuyển

    17/02/2021

    Yêu cầu bằng cấp (tối thiểu)

    Đại Học

    Yêu cầu kinh nghiệm

    5 - 7 năm

    Yêu cầu ngôn ngữ

    Tiếng Anh Tiếng Anh

    Địa điểm làm việc

    ⇒ 107 Nguyễn Thị Minh Khai, Bến Thành, District 1, Ho Chi Minh City, Vietnam

    Việc làm Hồ Chí Minh

    Mô tả công việc

    - Establish and lead Digital & Social Marketing, inclusive of Digital performance (70%) & Social media/marketing (30%), collab with creative production, social optimization, and online engagement strategy.
    - Own the strategy, execution, and analysis of the project’s paid and organic social media marketing strategy, focusing on expanding customer acquisition, brand awareness, customer loyalty, and conversions.
    - Manage digital marketing budget, leveraging advanced targeting tactics to reach intended audiences while meeting KPI targets.
    - Define guidelines for best practices and engagement benchmarks; monitor and provide feedback on an ongoing basis.
    - Develop and maintain relationships with brand partners, key influencers, and external bloggers.
    - Lead the Social center of excellence, including Social Risk/Crisis Management, Community Development and Campaign Delivery & Optimization
    - Build a service-oriented team culture and mindset, that can balance strategic thought leadership with delivery and execution for our coalition brands, and earn trust and credibility along the way
    - Develop and manage the social always-on calendar – working with associated teams, especially PR, to integrate creative real-time opportunities alongside campaign activations
    - Influence the Omni-Channel approach to consumer creative across owned, earned, paid touch points, establishing the processes and tools needed to an improved customer messaging experience
    - Develop corporate-level social tools + platforms to make the project great to do business with and strengthen of the project
    - Management of agencies required to deliver plans, ensuring alignment, consistency, efficiency and effectiveness.
    - Training, advice and support to BU and PR team members as required.
    - Subject matter expert on ‘great social’ that drives customer engagement across owned/paid/earned
    - Effective reporting, performance data and analytics to measure ROI.
    - Develop, execute and maintain process workflows and technologies that ensure consistent execution and delivery of social marketing programs and campaigns.

    Yêu cầu công việc

    - 5+ years’ progressive work-related experience and demonstrated proficiency in social media, digital marketing, journalism, preferably in an e-commerce industry.
    - Experience of working within a complex business with a range of stakeholders with different needs and with senior roles.
    - Demonstrated leadership and business capability.
    - Experience of agency management with details budgeting management experience.
    - Excellent creativity with verbal, written communication and interpersonal skills.
    - Ability to work to tight deadlines and juggle multiple projects.
    - Ability to develop and present data-driven recommendations successfully, promote items persuasively, and shape the opinions of others.
    - Experience with enterprise-level social platforms and tools
    - Creativity with an eye for detail and design and technical savvy.

    Quyền lợi được hưởng

    - Having chances to get attractive company bonus every month/year
    - Company trip once a year + Joining party
    - Salary and position is reviewed 1 time a year
    - Bonus by individual ability and company’s performance.
    - Social insurance, health insurance, unemployment insurance and other benefits
    - Dynamic and sociable working environment

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