Brand Marketing

Công Ty TNHH ME Group

12–15 triệu/tháng

236/12/4B Điện Biên Phủ, phường 17, Bình Thạnh, Hồ Chí Minh, Bình Thạnh, Hồ Chí Minh

Đăng 9 giờ trước

Toàn thời gian · Hạn nộp 04/11/2026

Tuyển 1 người

Trả lương: Theo tháng
Học vấn: Cao Đẳng
Kinh nghiệm: 2 - 3 năm

Mô tả

Mô tả công việc

Brand Strategy & Planning
Develop and execute annual brand plans aligned with business objectives.
Build and refine brand positioning, communication direction, and key brand messages.
Develop integrated marketing campaigns (IMC) across ATL, BTL, digital, social, and other relevant touchpoints.
Translate consumer and market insights into actionable brand strategies and marketing initiatives.
Campaign & Content Execution
Lead the execution of brand campaigns from planning to launch and post-campaign evaluation.
Oversee social content, PR, KOL/KOC activities, promotional programs, and consumer activations.
Develop and manage brand touchpoints such as in-store activities, pop-ups, events, e-commerce, and digital platforms.
Work closely with internal teams and external agencies to ensure campaigns are delivered on-brand, on-time, and within budget.
Cross-functional Collaboration
Work closely with Sales, Trade Marketing, Finance, E-commerce, and other internal teams to align brand initiatives with business priorities.
Coordinate with external agencies, creative partners, production teams, and other vendors.
Ensure consistent brand communication across different channels and consumer touchpoints.
Performance & Business Management
Monitor campaign and brand performance, identify key learnings, and recommend optimization opportunities.
Support budget planning and tracking for brand marketing activities.
Understand and work with basic P&L principles, connecting marketing investment with business outcomes.

Yêu cầu công việc

Experience & Knowledge
Experience in Brand Marketing, Marketing, or a related role, preferably within FMCG, consumer goods, retail, or e-commerce.
Strong understanding of market research, consumer insights, brand positioning, and campaign planning.
Good understanding of product portfolio management and how products translate into consumer-facing marketing.
Basic knowledge of P&L, marketing budgets, and business performance.
Skills
Strong project management skills with the ability to manage multiple projects and stakeholders simultaneously.
Strong communication, presentation, and negotiation skills.
Ability to collaborate effectively with cross-functional teams and external partners.
Strong strategic thinking combined with a hands-on, execution-oriented mindset.
Data-driven and consumer-centric, with the ability to turn insights into clear marketing actions.
Good command of English in communication and presentation.

Quyền lợi

Comprehensive participation in social, unemployment, and health insurance in accordance with company regulations and legal requirements.
Lunch and parking allowances.
Extensive health insurance coverage.
Opportunity to thrive in a dynamic, supportive, and professional environment.
Ongoing training and development opportunities.

Nhà tuyển dụng

Công Ty TNHH ME Group

5 tin đang tuyển

CÔNG TY TNHH ME GROUP Tên quốc tế ME GROUP LIMITED COMPANY Tên viết tắt ME GROUP LTD. CO Mã số thuế 0315305580 Địa chỉ 85/10 Nguyễn Văn Quỳ, Phường Tân Thuận Đông, Quận 7, Thành phố Hồ Chí Minh, Việt Nam Người đại diện NGUYỄN TRƯỜNG SƠN

Lĩnh vực: Kinh doanh
Địa chỉ: 85/10 Nguyễn Văn Quỳ, Phường Tân Thuận Đông, Quận 7, Thành phố Hồ Chí Minh, Việt Nam
Thành lập: 03/10/2018
Website: megroup.asia

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